If You Could Have What You Want, What Would It Be?

So I get up this morning, Sunday, Jan. 5, 2014. It’s cold, gray, wet. The bleakest day in a string of bleak days. And here’s this headline in the newspaper:

“Read this if you want to be happy in 2014”

A headline among headlines! Maybe not the best headline, because it doesn’t tell you the subject of the story, it doesn’t tell you what happened, it doesn’t tell you THE NEWS.

“Read this if you want to be happy in 2014”

I have to read that story. I need to read that story. I must read that story. It’s the ultimate headline, the best headline ever written.

I wonder what the story’s going to tell me? “Read this if you want to be happy in 2014.”

Find out what happens next, here.

— John

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Filed under Journalism 101, Life

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